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5 Fabulous Habits of Local Business Champions
May 3, 2017 @ 2:00 pm - 3:00 pm FREE
Learn how to go from being a local business owner to a local business CHAMPION by having a:
- Consistent and accurate online presence across all sites
- Business profile full of rich content like videos, images and reviews
- Well-designed, easy-to-navigate website
- Business phone that’s answered!
- Solid social media marketing strategy
Cosponsorship Authorization #SBW2017. SBA’s participation in this cosponsored activity is not an endorsement of the views, opinions, products or services of any cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis.
Rieva Lesonsky is cofounder and CEO of GrowBiz Media, a custom content creation company focusing on small business and entrepreneurship, and the blog SmallBizDaily.com.
A nationally-known speaker, best-selling author, and authority on entrepreneurship, Lesonsky has been covering America’s entrepreneurs for more than 30 years. Previously, Lesonsky was the long-time Editorial Director of Entrepreneur magazine.
Holly Bowyer is the VP of Portfolio Marketing at YP where she oversees the messaging, positioning, content and event marketing efforts for B2B.
She has spent most of her career in media and prior to YP, she was at Yahoo where she managed the B2B marketing team and also spent a number of years at the Los Angeles Times heading up the Advertising Marketing team
YP – Cosponsor
YP is a media company dedicated to connecting local businesses with a ready-to-buy audience. YP’s flagship consumer brands include the popular YP℠ app, yellowpages.com and The Real Yellow Pages®, which are used by more than 60 million visitors each month in the U.S. (Internal Data, October 2016). YP offers integrated solutions that are designed to help local businesses build their presence and expand their reach through a variety of print and digital products. YP has a team of marketing experts in local markets across the U.S. with relationships spanning nearly half a million advertisers.
SBA – Cosponsor
The U.S. Small Business Administration (SBA) was created in 1953 and since January 13, 2012 has served as a Cabinet-level agency of the federal government to aid, counsel, assist and protect the interests of small business concerns, to preserve free competitive enterprise and to maintain and strengthen the overall economy of our nation. The SBA helps Americans start, build and grow businesses. Through an extensive network of field offices and partnerships with public and private organizations, the SBA delivers its services to people throughout the United States, Puerto Rico, the U.S. Virgin Islands and Guam. www.sba.gov