Ask 10 people what a product roadmap is and you will get 10 different answers! The Product Roadmap is a little artifact and often a misunderstood component of product development, but an incredibly important one to get right.

Creating a great one is part art and part science. In this session we will talk through the real purpose of a roadmap and how it can be used to get the most out of your project and team.

We’ll unpack the key steps in the process and shed more light on the tools and frameworks that can be used to ensure a successful roadmapping effort.

If all goes well we’ll even get a chance to practice a bit so we can see what it means to actually translate this stuff into real-life scenarios.